Online Program Customer Experience (English)

What is Customer Experience?
Customer Experience is the leading differentiation strategy for companies today. Building an emotional connection with customers is the only sustainable way to compete in a market with evolving needs and conditions.
Managing customer experience requires professionals who understand and master the key tools and methodologies for successful implementation.
The Most Comprehensive Online Program for Customer Experience Management.
Learn to manage Customer Experience using industry-leading methodologies and tools.
- Participate in live classes and access recorded sessions.
- View all program content and download tools and templates.
- Engage with instructors through queries and complete activities, final tests, and assignments.
- Attend live tutoring sessions for feedback on practical activities and to address questions.
- For corporate participants, progress tracking and reporting are available.
Your Journey Online
Kick Off
Initial session for the program's welcome and general guidelines.
Module 1
CX Strategy
Module 2
Diagnosis: Archetypes and Customer
Module 3
CX Management from Brand, Product, and Interaction
Tutoring 2
Session to clarify doubts and provide feedback on assignments from Modules 1, 2, and 3
Module 4
VoC Measurement
Module 5
Systems and Technologies
Module 6
Culture and Governance
Tutoring 3
Similar space focused on Modules 4, 5, and 6
Certification Objectives (CEM)
Knowledge

Tools

Methodologies

Scenarios

Who is this Course for?
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- Kickoff Session (Welcome): An initial 1.5-hour session to explain how the program works.
- Weekly Modules: Each week a module is covered, with a 2-hour session and a practical activity (homework) of approximately 30 minutes. It is recommended to review the self-learning content on the platform before each session.
- Tutorials: There are three tutorial sessions (at the beginning, middle, and end of the program), each 1.5 hours long. These sessions are designed to resolve questions from previous modules and provide feedback on practical activities, serving as an interactive space for students to bring their specific questions, even adapting B2C examples to B2B contexts.
Culture and Governance: This module focuses on how students, as precursors of customer experience in their organizations, can implement and disseminate the new strategy to the rest of the teams. It also addresses the connection between customer experience and employee experience, and different transformation plans are provided so that participants can carry out an "implementation pilot" of the model in their own companies.
Companies that trust in the Izo's Methodologies
What is the CX Certification?
Certified in Customer Experience
12 hs
Online Classes
+6 hs
Practice
03 hs
Live tutoring sessions
40 hs
Hours of coursework

Get certified with Izo Academy

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